CEO & Co-Founder Food Startup

Build the next Swiss food brand for families

Apolo is looking for a co-founder CEO to take over the lead of one of its promising ventures.  

We’re building the reference brand for “good food at a fair price” in Switzerland, starting with e-commerce and a strong operational/logistics backbone.

The MVP is live with strong traction. After 5 months pilote numbers and customer feedback have demonstrated that there is a market opportunity.  

Now we’re looking for the person who will take it to the next level: a CEO & Co-Founder ready to own the journey. 🚀

What you’ll do (hands-on)

This is a true founder role: strategy + execution.

Strategy & Business

• Define the growth roadmap and prioritize the right bets
• Master key metrics (LTV/CAC, retention, gross margin, conversion…)
• Manage analytics reporting with discipline 
• Run hypothesis-driven experiments: test → measure → iterate → scale (or kill)
• Represent the business externally (customers, partners, investors)

Growth & Acquisition

• Develop and scale acquisition channels (organic, paid, partnerships, referrals…)
• Improve repeat rate and customer loyalty
• Build a strong brand in the Swiss family market

Operations & Logistics

• Own the e-commerce engine end-to-end
• Manage the relationship with the production partner and logistics partners
• Ensure high customer satisfaction and smooth delivery experience
• Solve problems fast (and there will be many 😄)

Fundraising

• Prepare fundraising strategy and investor narrative
• Fundraise a seed round and manage investor relationships 

Who we’re looking for

We’re looking for someone smart, structured, and extremely action-oriented. 

You might be a great fit if you are:

• Experienced in startups, e-commerce, or digital businesses 
• A structured thinker: able to prioritise, present clear business reasoning. 
• A “roll-up-your-sleeves” type: you’re not afraid of customer support, ops issues, campaign testing, or messy execution
• Resilient: you keep going when things get hard, ready to pivot an idea you liked. You search for the truth over being right.
• A strong communicator and natural leader (people trust you quickly)
• Curious, data-driven, and always learning
• Available to start before mid-April

Bonus if you have:

• DTC / e-commerce experience
• Food / FMCG / logistics exposure
• A personal connection to the family market (you understand the pain)

Languages:

• French is a MUST.
• German is a strong plus

Location:

• Switzerland.
• Able to come to Lausanne 1-2x week to overview logistics. 

What we offer

• A real co-founder role with equity or financial compensation. 
• Lead the development of your digital business with huge potential in Switzerland
• Support from an experienced ecosystem (Apolo / QoQa network)
• Possibility to work some days a week in our very cool offices in Busigny.(always a nice to have😎)  

Important to bear in mind: We are looking for someone who wants to build, not only manage.

If you believe you have what it takes, apply through the short form below.